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Auto Inspire Interview: Rivian's Luxury Expert


Auto Inspire Interview: Richard Vaughan, Rivian’s Luxury Expert
You’d be hard-pressed to think of a part of the vehicle that consumers can see, feel or touch that I haven’t worked on,” says Richard Vaughan
The auto industry isn’t what it used to be. Gearheads still are welcome, but so are people with new skills and diverse backgrounds. The Automotive Inspire interview series showcases inspirational stories of people working within the automotive technology industry.
It’s difficult to imagine someone who knows more about automotive luxury than Richard Vaughan.
He’s written six books about Bentley, Rolls-Royce, and Aston Martin luxury cars. He designed the first fullsize luxury SUV, the 1998 Lincoln Navigator, which spawned an entirely new segment of huge luxury vehicles in the U.S. And he’s a nationally known collector of British luxury cars, from relatively recent models all the way back to the 1950s. But his biggest professional accomplishm ....

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FORD TV AD PROMOTES OUTDOOR RECREATION OF BLACK WOMEN


FORD PROMOTES OUTDOOR RECREATION FOR BLACK WOMEN
DEARBORN, Mich., May 17, 2021 – Ford Motor Company is celebrating the outdoor spirit of Black women in a new ad campaign for the 2021 Bronco Sport. In “We Do,” Black women embrace the great outdoors in the all-new Bronco Sport, going off-roading, biking and hiking – all while reveling in a feeling of triumph as they honor their connection to nature and their sense of adventure.
Staying true to the DNA of the first-generation Bronco – designed by a team that included McKinley Thompson, Jr., the first African American automotive designer to work at Ford – the all-new Bronco Sport SUV pays it forward with modern, heritage-inspired style, available agile off-road architecture and G.O.A.T. Modes™ to go over any type of terrain. ....

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Black Designers Are Reinventing America's Most Iconic Cars


Black Designers Are Reinventing America s Most Iconic Cars
Screenshot: General Motors
Regardless of whether you buy the hype behind Cadillac’s upcoming EVs the Lyriq and Celestiq you can’t deny the ambition behind them. General Motors’ flagship is on the verge of its most dramatic reinvention in generations. And it’s happening, in part, thanks to Crystal Windham.
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Windham is Cadillac’s director of interior design. She’s been at GM for 27 years, first as a design manager on midsize car projects before heading up Chevrolet interiors starting in 2009. GM’s interior quality has seen a jump over the past decade particularly with the 2014 Impala and 2016 Malibu and Windham led the teams that made that progress happen. ....

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