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Love, Bonito eyes new vertical as it hunts for first-ever venture lead


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12 July 2021
Love, Bonito plans to expand into a new vertical and is on the hunt for its first venture lead. According to job posting, the individual will lead the launch squad and collaborate closely with cross-functional stakeholders and Love, Bonito s senior leadership to set the strategy, design the go-to-market and implement the roll-out. As the company s first hire in its incubator LaB, he or she will be a role model and custodian of Love, Bonito s values and be an embodiment and advocate of the brand in and outside its organisation.
As venture lead, the individual will be responsible for in-depth market research, understanding of the competitive landscape, product-market fit, brand positioning and entry strategy. The leader will also leverage on Love, Bonito s brand and community for expansion into the new venture and drive launch acceptance and engagement, as well as ensure customer acquisition and revenue goals are ....

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