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FleishmanHillard Authenticity Gap Study Reveals Brands are Failing on Nearly Half of What Consumers Expect of Them


FleishmanHillard Authenticity Gap Study Reveals Brands are Failing on Nearly Half of What Consumers Expect of Them
Authenticity Research Across Five Markets and 300 Companies Shows the Need for Brands to Close the Gap Between What They Promise and How They Really Behave
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ST. LOUIS, June 9, 2021 /PRNewswire/  The FleishmanHillard 2021 Authenticity Gap study released today examines the actions brands need to take to catch up to consumers expectations.
The study shows that nearly two thirds of consumers (64%) believe that for a company to be more credible than its competitors it must talk about its behavior and impact on society and the environment, not just the customer benefits it offers. It also found that: ....

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Cerner Named Among Top 60 Best Employers for Diversity by Forbes


Press release content from Globe Newswire. The AP news staff was not involved in its creation.
Cerner Named Among Top 60 Best Employers for Diversity by Forbes
Cerner CorporationApril 22, 2021 GMT
KANSAS CITY, Mo., April 22, 2021 (GLOBE NEWSWIRE) Cerner Corporation (NASDAQ: CERN), a global healthcare technology company, today announced that it has been named #57 among America’s top employers for diversity by
Forbes, up 230 rankings from last year. This jump on the list demonstrates Cerner’s commitment to a diverse and inclusive workforce, and to implementing policies and programs to build stronger teams focused on the company’s mission of advancing healthcare for all. ....

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