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Widen and Outfit Announce Partnership to Simplify Brand Consistency and Content Creation


Press release content from Globe Newswire. The AP news staff was not involved in its creation.
Widen and Outfit Announce Partnership to Simplify Brand Consistency and Content Creation
Widen EnterprisesFebruary 16, 2021 GMT
MADISON, Wis. and BRISBANE, Australia, Feb. 16, 2021 (GLOBE NEWSWIRE) Widen, maker of digital asset management (DAM) and product information management (PIM) software, and Outfit, a brand automation platform, today announced their new partnership. Brands can now integrate Widen and Outfit into one workflow that enables users to self-create personalized content while protecting brand consistency, increasing speed to market, and reducing costs.
Today, many marketing teams struggle to control how partners, dealers, and colleagues in multiple departments portray their brand. Because these collaborators use a wide variety of tools to publish across an ever-growing number of channels, protecting brand consistency has become difficult. Marketers do n ....

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Gov. Evers' proposal to allow local municipalities to increase sales tax · The Badger Herald


Gov. Evers’ proposal to allow local municipalities to increase sales tax
Additional revenue would help support local governments with needs arising from the pandemic, UW expert says
Jon Yoon
This Friday, Gov. Tony Evers announced that his upcoming budget proposal will include a plan for individual counties and cities to raise their sales tax.
According to a press release, Evers’ 2021-23 biennial budget proposal will include a path for certain counties to add an additional 0.5% sales tax to Wisconsin’s statewide sales tax.
The state of Wisconsin currently has a 5% sales tax. Under Evers’ proposal, counties could impose an additional 0.5% sales tax on top of the statewide 5% tax if local residents support and approve the increase with a referendum. ....

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