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âWe will not rest till it becomes a Rs 150-200 crore brandâ: Indrajit Ghosh of Rebel Foods on Wendyâs Share Via: A chat with the VP and global head - marketing communication and design, Rebel Foods. These testing times have had a different kind of impact on various categories. The food tech and cloud kitchen (or âghostâ kitchen) segments are among those that have witnessed growth. By definition, a cloud kitchen is a commercial cooking facility that caters only to online orders. As per RedSeer Management Consulting estimates, the number of cloud kitchens in India is expected to grow at a rate of 50-60 per cent. In terms of gross merchandise value (GMV), the cloud kitchen sector in the country is expected to become a $3 billion industry by 2024. ....
The week that was: From the rise of robots in Rebel Foods’ kitchens to the launch of iSeed II This week, we also bring you how healthcare solutions provider Hanuman, bringing emergency care home, and the rise of Indian cybersecurity startups. 0 claps Share on At present, the largest cloud kitchen restaurant chain in India, the company began life as a brick-and-mortar business with one brand, Faasos, in 2011. Wokie by Rebel Foods, a automated wok in their dark kitchens ALSO READ It soon transitioned all outlets to cloud kitchens, and now runs more than 350 cloud kitchens with popular brands such as Behrouz Biryani, Mandarin Oak, Oven Story, and Sweet Truth in India, and a clutch of other brands in the UAE, South East Asia, and the UK. ....
dum machine, and automated tawas and auto fryers. All this automation is part of stage one of Rebel Foods’ tech rollout plan. The intelligent machines have presently been installed in 50 kitchens, and the cloud kitchen operator plans to roll them out in 100 more kitchens in FY22. Soumyadeep Barman, Chief Product Officer, co-founder, Rebel Foods, says the foodtech startup has solved several problems through technology. Soumyadeep Barman, co-founder of Rebel Foods “We created a tech platform that works as the core. Culinary delight and technology are the two big pieces inside our operating system’s puzzle. From procurement and warehousing to supply chain, kitchen ops, and delivery, everything runs on a platform that has been built in-house by our tech and product teams. This platform runs at a base level wherever we operate, be it India, Indonesia, Dubai, UK, or Malaysia, and includes everything from orders and delivery to customer management and learnin ....