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Walpole reveals its Brands of Tomorrow


Walpole reveals its Brands of Tomorrow
Rental and resale platform My Wardrobe HQ and Scottish raincoat brand Hancock are among the fashion labels named on Walpole’s Brands of Tomorrow list.
The luxury trade association, whose members include Alexander McQueen, Burberry and Net-a-Porter, has identified 12 innovative luxury companies to watch.
Fashion and styling concierge Harper Concierge, fashion brand Marfa Stance, handbag label Sarah Haran and Savile Row tailor The Deck have also been named on the list.
For the next 12 months the selected businesses will attend practical workshops on key business development topics and will also be mentored by senior leadership figures from across the luxury sector. ....

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Small brand shout-out: Marfa Stance


Small brand shout-out: Marfa Stance
Chloe Street
As we ebb and lull through this interminable lockdown round three, a good coat is, alongside the loungewear, among the most hard-working items in our wardrobes. 
But even a good coat can lose its appeal when you’re forced to traipse the park in it day in, day out.
Which is why I was delighted to discover new London outerwear label Marfa Stance, which centres on a build-you-own coat concept that allows you to keep tweaking and evolving your coat long after you’ve bought it.
The brand was founded in May 2019 by Georgia Dant (ex Burberry and Rag & Bone), who saw a gap in the market when travelling internationally for a coat that was adaptable to all climates; and majors in seriously cool reversible quilted coats that can be personalised by adding or removing hoods, sleeves, collars and layers – so you’ll really never get bored. ....

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