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Top News In மிய்ந்திர நீட்டிக்கப்பட்டது வலைப்பின்னல் க்கு சேவை பெருக்குதல் Today - Breaking & Trending Today

The next big gig: caring for patients at home or hospitals. It pays better than Zomato or Swiggy.

Gig workers have it tough out there. If low hourly pay was a worry, rising fuel prices are making things difficult for, say, a delivery executive. But something else has come up. Patient care at home or hospitals offers better pay, more respect, and fixed working hours. This emerging sector is helping expand the gig economy. ....

Mohit Sharma , மோஹித் ஷர்மா ,

Myntra partners skin care brand Bath & Body Works to strengthen its beauty portfolio

Myntra partners skin care brand Bath & Body Works to strengthen its beauty portfolio
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The Flipkart-owned fashion etailer, which earns two-thirds of its revenue from apparel, launched the personal care vertical about three years ago.
Agencies
With sudden shift to online fashion amid the pandemic, several fashion and beauty brands have been prioritising their investment into ecommerce channels this fiscal.
Fashion etailer Myntra has partnered American personal care brand Bath & Body Works to strengthen its beauty portfolio driven by the increasing demand for branded skin care across geographies.
“Beauty and personal care witnessed strong demand during the course of the pandemic, as shoppers preferred the convenience of shopping them online. We doubled our customer base for the category in the last two quarters of last year and added about 100 new brands to our portfolio in the last six months,” Ayyappan Rajagopal, head of b ....

United States , Ayyappan Rajagopal , Bath Body Works , Body Works , Personal Care , Myntra Bath Amp Body , ஒன்றுபட்டது மாநிலங்களில் , ஐயப்பன் ராஜகோபால் , குளியல் உடல் வேலை செய்கிறது , உடல் வேலை செய்கிறது , தனிப்பட்ட பராமரிப்பு , மிய்ந்திர குளியல் ஆம்ப் உடல் ,

Myntra Announces India's Biggest Fashion Event for Women, Myntra for Her, Set to Be Held Between March 6-9

Myntra.com
Myntra Announces India s Biggest Fashion Event for Women, Myntra for Her, Set to Be Held Between March 6-9
Thursday, March 4, 2021 6:18PM IST (12:48PM GMT)
Myntra for Her
Bengaluru, Karnataka, India:

Top spender of every hour during the sale will get Myntra Gift Card worth INR 5000
Shoppers shopping for over INR 4000 and above will be eligible for INR 4,000 off
During the 4-day event, a special ‘Ladies Night’ will be hosted between 7 pm till midnight, offering products at attractive deals

‘
Myntra for Her’, event between March 6-9. This is slated to be the biggest fashion event for women in the country, allowing them to not only refresh their wardrobes with the latest styles and designs ahead of the hot Indian summer, but also do so at the most attractive and affordable prices. ....

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How PicsArt helped Myntra elevate customer engagement during EORS 13

The creative editing challenge on PicsArt in India hit 80 million views
23 Feb, 2021 - 04:06 PM IST | By indiantelevision.com Team
MUMBAI: PicsArt, through Ventes Avenues, undertook a social media campaign for Myntra to boost engagement with the latter’s audience, during its six-day End of Reason Sale (EORS) held in December 2020.
For the 13th edition of the EORS, Myntra was exploring options to boost engagement and brand awareness in an innovative way. The main objective of the PicsArt-Myntra campaign was to engage customers while leaving a lasting impression in their minds during EORS. This was a one-of-a-kind activity, where Myntra had two ‘replays’ integrated on the PicsArt app. A ‘replay’ is a step-by-step guide that allows users to recreate an entire series of professional editing effects on their images. ....

Achint Setia , Fauzan Rahim , Ventes Avenues , Reason Sale , Part India , Ravish Jain , Eors 13 , ச்சின்ட் செடிய , போஜன் ரஹீம் , வென்ட்கள் வழிகள் , ரீஸந் விற்பனை , கலை இந்தியா , ர்யாவிஶ் ஜெயின் ,

Amid COVID-19, how this D2C fashion startup bounced back from zero revenues

Amid COVID-19, how this D2C fashion startup bounced back from zero revenues
Bewakoof, a D2C fashion brand startup, was severely impacted by the COVID-19 lockdown but emerged stronger by implementing certain far-reaching changes and being attuned to the needs of the customers.
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The COVID-19 pandemic continues to have a deep impact on the global economy but many businesses have shown the resilience to wade through this crisis. Bewakoof, a direct to consumer (D2C) fashion brand startup, has displayed its mettle to stand on its feet again.
Founded in 2012 by two IITians
Prabhkiran Singh and Siddharth Munot, Bewakoof is a youth-oriented online fashion brand. In FY20, the startup registered a revenue of Rs 200 crore. But, it saw its revenues come down to zero when the nationwide lockdown was announced last March. ....

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