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Golden Goose names licensing agent for 'seriously good' food brand, Twisted – Licensing.biz


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The strategic licensing consultancy, Golden Goose has been appointed by Jungle Creations to develop licensed products under its Twisted brand.
Recipes and video content for “unserious food that tastes seriously good” has made Twisted the UK’s No. 1 food brand on social, acquiring over 30 million followers  since 2016. 
Award-winning marketing campaigns for brands such as Baileys, Heinz, Hellmans, Birdseye, Walkers and McDonalds saw Twisted sponsored content generate 55 million views in 2020. As a brand that influences the purchasing decisions of Gen-Z consumers, Twisted is now looking to leverage its market intelligence onto its own branded products.
The brand will look to take the Twisted across multiple food and non-food categories.   ....

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