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Founded in 2017, Naturevibe Botanicals began its business operations from the US and Europe and then entered the Indian market in 2019. During the pandemic, the company took to the D2C route to cater to increased demand for health foods. ....
Tuesday, 09 March, 2021, 14 : 00 PM [IST] Rishabh Chokhani Food safety is the key to achieve better public health. The high incidence of foodborne illness is a burden on public health and contributes significantly to the cost of health care. Though most of the foodborne illnesses are rare and often not reported in India, however, a nationwide study reported an alarming 13.2 per cent prevalence at the household level. Therefore there is a need for a comprehensive approach for safer and nutritious food for Indian citizens. Safer food promises a healthier lifestyle, longer lives, less costly healthcare and more resilient food industry. The Indian food industry is regulated by the number of legislations covering licensing, sanitation, and permits. Food Safety and Standards Act 2006, established by the Government of India, was a vital step in the direction of developing the standards for food and regulating and monitoring the manufacture, proces ....