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Marketers' expectations from the 2021 Union Budget | Marketing

Photo by rupixen.com on Unsplash
Marketing is a very sentiment-driven business in India. Having said that, though, it has a direct correlation to the economic growth of the country. As already established in the two preceding around the upcoming budget (media agency expectations; print, radio, TV expectations), anything that drives GDP growth also drives up marketing spends.

This year, more than ever, marketers are hoping for a growth-oriented budget, one that creates more job opportunities for consumers thereby increasing their disposable income and propelling spends. As brands look forward to India resuming its aggressive GDP growth, here’s a look at the marketers’ state-of-mind, and their speculations and anticipations from the Upcoming Union Budget 2021 that’s slated to be announced on February 1. ....

Dinesh Aggarwal , Pankaj Gulati , Panasonic Life Solutions India , Campaign India , Upcoming Union Budget , பங்கஜ் குலாட்டி , பானாசோனிக் வாழ்க்கை தீர்வுகள் இந்தியா , பிரச்சாரம் இந்தியா , வரவிருக்கும் தொழிற்சங்கம் பட்ஜெட் ,

Higher allocation needed for power distribution infra in Budget 2021: Experts

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Higher allocation needed for power distribution infra in Budget 2021: Experts
The Centre needs to come up with higher budgetary allocation for power distribution infrastructure in the upcoming Union Budget, sector stakeholders and experts said.
ICRA has recommended higher budgetary allocation to strengthen the power distribution infrastructure and improve the financial viability of the distribution segment, including the implementation of amendments to the Electricity Act. The government should take measures to augment fund availability and ease land acquisition challenges with a view to achieve the renewable capacity targets, it said.
Further, the ratings agency has also suggested support measures to promote investments in the roof-top solar segment. ....

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NITMA urges to raise custom duty on man-made yarns by 10% in upcoming Union Budget

NITMA urges to raise custom duty on man-made yarns by 10% in upcoming Union Budget
IANSJan 24, 2021, 16:09 IST
New Delhi, The Northern India Textile Mills Association (NITMA) has urged the government to raise customs duty on man-made
yarns to 10% in the
upcoming Union Budget.
According to the industry body, monthly average
imports of Virgin Polyester Spun Yarn have increased manifold from 2015 to 2020. Imports from Vietnam alone have increased over 100 times, as per NITMA.
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Sanjay Garg, President of NITMA said that representations regarding the import concerns have been sent to the ministries of finance and
textiles.
He noted that the man-made yarn sector is one of the largest employment-generating segments within the textile industry and is highly capital and labour-intensive industry as well. ....

Republic Of , New Delhi , Sanjay Garg , Ministry Of Textiles , Union Budget , Northern India Textile Mill Association , Virgin Polyester Spun Yarn , Upcoming Union Budget , Ministry Of Finance , குடியரசு ஆஃப் , புதியது டெல்ஹி , சஞ்சய் கார்க் , அமைச்சகம் ஆஃப் ஜவுளி , தொழிற்சங்கம் பட்ஜெட் , வடக்கு இந்தியா ஜவுளி ஆலை சங்கம் , கன்னி பாலீயெஸ்‌டர் சுழன்றது நூல் , வரவிருக்கும் தொழிற்சங்கம் பட்ஜெட் , அமைச்சகம் ஆஃப் நிதி ,

First time in history, Union Budget 2021 to go completely paperless

First time in history, Union Budget 2021 to be paperless
Union Budget 2021: The decision has been taken as several people (approximately 100) would be required to stay at the printing press for around a fortnight amid the COVID-19 fear
BusinessToday.In | January 13, 2021 | Updated 11:04 IST
Finance Minister Nirmala Sitharaman holding the federal budget 2020 with Union Minister of State for Finance & Corporate Affairs Anurag Thakur and others
Union Budget 2021, slated to be presented on February 1, is going to be completely paperless in the wake of the ongoing coronavirus pandemic.
This will be the first time since independence that the budget papers will not be printed. The Centre has received permission for the same from both houses of parliament. ....

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