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Building a woodworking brand, then selling the business


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Corbin Clay created Azure Furniture Co. to make furniture from beetle-kill pine in Colorado then recently sold the company.
Corbin Clay is not your stereotypical retiree. For one thing, he’s only 38. But he’s also quite different from the typical woodworking business owner. Rather than just making stuff, Clay learned to focus on building a brand and a business so it would be a saleable commodity and a valuable asset for a new owner.
One thing Clay does have in common with most woodworkers who go into business is at his heart he is a maker. “I didn’t go to college. I was actually a mechanic when I first left high school,” he said. “I thought I’d never be able to afford anything too particularly nice, so if I wanted it, it would behoove me to learn how to make it myself.” ....

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