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Sheela Foam looking at exports, import substitution as next big opportunities

Sheela Foam looking at exports, import substitution as next big opportunities
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Last Updated: Jun 27, 2021, 11:32 AM IST
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Synopsis
The company, which recently completed 50 years of operations, is also looking to expand into beddings related adjacent areas such as bedsheets, comforters, duvets, and beds and bedroom furniture as it embarks on the journey for the next half century.
Agencies
Earlier, the company wasn t too focussed into exports although it was shipping some quantity to the US from India.
Sheela Foam Ltd, maker of popular mattress brand Sleepwell, is looking at exports and import substitution as the next big opportunities for itself leveraging on China becoming weaker on sentiments in the global markets, according to company Managing Director Rahul Gautam. The company, which recently completed 50 years of operations, is also looking to expand into beddings related adjacent areas such as bedsheets, comforters, duvets, and be ....

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