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COVID-19 spurs demand for some insurance products, but insurers watching long-term impact of pandemic


COVID-19 spurs demand for some insurance products, but insurers watching long-term impact of pandemic
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COVID-19 spurs demand for some insurance products, but insurers watching long-term impact of pandemic
People walk during their lunch break in the financial business district of Raffles Place in Singapore on Jan 11, 2021. (Photo: AFP/Roslan RAHMAN)
18 Feb 2021 08:20AM)
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SINGAPORE: Amid the COVID-19 pandemic, life insurers have seen higher demand for some of their insurance products as people rethink their health and financial plans.  
These include policies that cover critical illnesses, have lower premiums or shorter terms, as well as investment-linked plans, they told CNA.   ....

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Myth: Retrenchment won't happen to younger workers


January 21, 2021
Getting retrenched is probably the furthest thing from the mind of a young worker starting out in their career.
But for 28-year-old Asaad Fazah, it became a harsh reality in May last year.
A mere six months into his second job, the business graduate was abruptly notified  via email, no less   that he would no longer be required to attend the company s meeting that day.
When it happened, I was just like, Oh, okay. I guess I ll close my computer now and continue eating breakfast , Asaad told AsiaOne with a wry chuckle.
The company, a business consulting firm headquartered in Sydney, had already instituted major pay cuts and even slashed working hours for some of his colleagues at that point, he explained, so he might have been disappointed but not surprised . ....

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Direct purchase insurance: What to know before buying direct insurance


Should you buy term life or whole life insurance?
Both forms of life insurance are meant to protect you if you die or become totally or permanently disabled. They typically pay out a lump sum to your family (if you die) or you (if you become disabled).
Term life insurance typically allows you to get covered until an age of your choice so you don’t need to pay for protection when your dependents are financially independent.
On the other hand, whole life insurance offers life insurance coverage for your entire life (or at least until you reach a very ripe old age). This usually means coverage for death and total and permanent disability. ....

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#MarketingExcellenceAwards highlight: AXA tugs at heartstrings of Sandwich Generation to spotlight critical illness


Details
16 December 2020
AXA Insurance wanted to educate and drive conversations about the importance of planning early and being financially prepared for critical illness. At the same time, it also wanted to build top of mind recall when consumers think of insurance plans for cancer and critical illness protection. Hence, it worked with Viddsee on a campaign that showcased a multi-generational Singaporean family. This led the team to clinch bronze for Excellence in TV / Video Advertising at
MARKETING-INTERACTIVE s recent Marketing Excellence Awards 2020.
Challenge
According to AXA s Better Beyond Survey 2018, 55% of the public are aware of major health conditions, but are unaware of the financial cost. Meanwhile, 84% of the public are aware of the importance of critical illness plans. However, AXA found that majority are not prepared for the worst. In fact, only 20% of working adults in Singapore have insurance coverage that ....

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