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Americans drank 2 billion fewer beers last year - lowest since 1999 - and boycott of Bud Light over Dylan Mulvaney tie-up is to blame (plus Gen Z-ers ditching alcohol entirely!) : vimarsana.com
Americans drank 2 billion fewer beers last year - lowest since 1999 - and boycott of Bud Light over Dylan Mulvaney tie-up is to blame (plus Gen Z-ers ditching alcohol entirely!)
Beer sales have lost their fizz - with Americans drinking around 2 billion fewer last year than normal. Boycott of Bud Light over its campaign with a transgender influencer a key factor.
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