year's slang. eventually we will be doing a story on something awful from ronald mcdonald. he is just starting. this is job security for us. >> do you theng because of tradition and he is identifiable or do you say he has been around for a longtime. let's create something new. >> i believe it is creepy. i don't know what the marketing shows. i have to tell you i hate the lifetime employment. that's why we got them fighting against the charrers. i say no to employment. he has to earn his stripes. >> when i was a kid and i went to europe and i went to paris. >> it was the 1%.