going viral, nobody seeing it other than my friends. >> but friends pass it on to other friends and within days the hot mess becomes the hottest video on the web. >> it was unreal. it hit a million a day for two weeks straight. >> and i want them in a basket, and i want little bowties. >> i think this went viral because it is a human train wreck and you can't help but watch it. >> i want them to be on a rainbow and just in my bed. >> it actually may be the most popular viral video of cats that doesn't feature a cat. >> it reaches more than 25 million views and spawns numerous copy cats. >> i love anything possible, anything under the sun. >> i just, i love every kind of cheeseburger. >> i really love hats. and i just want to hug all of them. >> i love bacon. >> it's actually the amazing part of the creative process of