that's where it gets really serious. >> with time running out, bystanders and relatives throw out everything they can. inner tubes and rope. >> when they're throwing the rope out there, it was landing within two to three feet of where they were, but i think the cold water and the hypothermia was affecting their body movement. they couldn't even kick over to that and get pulled out. >> you're out of the water on the lip of the ice. what now? a, stand up and walk slowly to the shore. b, lie flat and roll away from the ice hole before standing up. or c, get on all fours and crawl your way to shore. >> once you've got yourself up onto the ice, don't stand up. you want to stay prone on the ice, just start rolling away from the edge, get as far from that as you can. if it feels unstable, keep rolling. you'll slowly get to where it's thicker and thicker to where you