Lotus unveiled a fully-electric grand tourer (GT) sports car in New York on Thursday, the latest step in the British-based carmaker's plans to go from a niche storied brand to a mass manufacturer with sales of 150,000 cars a year by 2028. The Emeya will start production in 2024 at a factory in Wuhan, China run by Chinese automaker Geely, which jointly owns Lotus with Malaysia's Etika Automotive. The GT should have a range of just under 400 miles and have a price roughly comparable to Lotus' Eletre SUV model, which started production this year and ranges in price from 90,000 pounds ($112,300) to 130,000 pounds, Chief Commercial Officer Mike Johnstone told Reuters.