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Coca-Cola defends COP27 sponsorship despite greenwashing criticism

Coca-Cola defends COP27 sponsorship despite 'greenwashing' criticism. From PR Week

The year. but we will wait and see. ithink, if the year. but we will wait and see. i think, if anything, the year. but we will wait and see. ithink, if anything, this is a reasonably good opportunity to take a look at adding some risk. interesting. your glass is half full, certainly. great to have you on the programme. let�*s stay in the us — where tesla continues to charge ahead. the electric car maker made record profits last year, and did much better than wall street was expecting in the ...

Each week, we ask agency experts from across the world and the ad business for their take on a tough question facing the industry, from topical concerns to perennial pain points.

Major shareholder attacked the FMCG giant’s sustainability strategy

Major shareholder attacked the FMCG giant’s sustainability strategy.

The best of the industry in 2021.

A Cop26 advertising campaign that was created by Iris London and designed to greet delegates to the conference by confronting them with the realities of the climate emergency was forcibly watered down by major airports and train stations for being too “political, alarming and sinister.”

A cohort of organisations with a focus on COP26 was left disappointed when an event takeover, devised by Iris, was 'censored' by media owners at transport hubs.

With COP26 under way, 'subvertising' activist groups have been targeting ad agencies, condemning them for escaping scrutiny for their role in destroying the environment. The problem isn't black or white, so how should agencies work with their polluting clients?