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Up and Coming Professionals to Know in Advertising Technology

These early- and mid-career professionals are helping advertisers crack the code on streaming TV ads, retail media, and many other opportunities.

New yorkUnited statesNew york stock exchangeSiena collegeSouth australiaFashion institute of technologyFranklin universityJack wattMark kennedyMandy hunsicker adamsSam marcEllen mulryanLaura fosterMichael greeneAmina asimAlex johnson

When Is An Impression Not An Impression, Not An Impression? When Experts Collide

When Is An Impression Not An Impression, Not An Impression? When Experts Collide - 04/12/2023

United kingdomChez canalJon anselmoJoshua lowcockDavid zapataJustin sampsonTony jarvisRyan stonehouseFabrice mollierKelly abcarianAudiences broadcaster audience research boardCurrency certifying committeeCoalition for innovative media measurementMedia rating councilInternational knowledge exchangeEuropean association of communications agencies

CIMM to Assess Opportunities to Enhance the Value of Smart TV

The Coalition for Innovative Media Measurement (CIMM), the US-based collaboration of companies focused on promoting innovation and best practices in media measurement, metrics and data, today announced the launch of a study focused on assessing the o

Caroline hornerBrian westHoward shimmelTom morganBill harveyJonathan steuerJon wattsAlbert lauHelen katzCoalition for innovative media measurementSteering groupOmnicom media groupAnonymous media researchInnovative media measurementManaging directorProject steering group

CIMM to study Smart TV data measurement potential

The Coalition for Innovative Media Measurement (CIMM), the US-based collaboration of companies focused on promoting innovation and best practices in media measu

Brian westHelen katzTom morganHoward shimmelJon wattsBill harveyAlbert lauCaroline hornerJonathan steuerAnonymous media researchSteering groupOmnicom media groupCoalition for innovative media measurementInnovative media measurementManaging directorProject steering group

CIMM Study Aims To Improve Use Of Smart TV Data In Measurement

CIMM Study Aims To Improve Use Of Smart TV Data In Measurement - 04/03/2023

Helen katzBill harveyCaroline hornerBrian westJonathan steuerHoward shimmelTom morganAlbert lauJon wattsCoalition for innovative media measurementAnonymous media researchOmnicom media groupInnovative media measurementJanus strategyPublicis mediaOmnicom media

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