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February 8, 2024
A report by Dentsu India noted that digital media could register a CAGR of 23.49% to reach Rs 62,045 crore by 2025 from Rs 40,685 crore in 2023. Digital media is projected to comprise 55% of the overall ad spending by 2025 followed by TV and print with 25% and 16% share, respectively.
December 26, 2023
The good, the bad, the weird, and the ones to remember.
December 22, 2023
Our year-ender this time around places the fraternity on the 'hot seat' to answer questions about the year gone by and their expectations from 2024
November 9, 2023
SOUNDING BOARD: Experts weigh in on the risks associated with the rise of AI tech such as deepfake after the deepfake viral video of actor Rashmika Mandanna and centre's response to it
November 9, 2023
SOUNDING BOARD: Experts weigh in on the risks associated with the rise of AI tech such as deepfake after the deepfake viral video of actor Rashmika Mandanna and centre's response to it
November 8, 2023
Nagaland’s Water Resources advisor Tongpang Ozukum today stressed on the need to tap the untapped potentials of the people and the north east region.
October 31, 2023
The CEO of Dentsu South Asia chats with Campaign India about his role at the group, why he as an outsider from the industry can help, and a lot more...
August 16, 2023
The ad giant's APAC (ex-Japan) arm reported a -7.0% organic revenue loss for the quarter ended June 2023.
June 18, 2023
He previously worked with the agency as chief client officer.
December 20, 2022
Top exits and entrances across APAC in 2022