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Schweppes transforms headphones into social compasses

SPONSORED | To encourage people to rediscover the joy of socialising in real life instead of on their phones, the brand led fans on a musical treasure hunt around Cape Town, culminating in an exclusive concert with Amapiano sensation Daliwonga

Schweppes: Turning a social audio experience into a social revolution

In this #StartupMentoring story we chat with tech entrepreneur Damian Michael, who unveils what helped him excel in his business venture...

'Heat Happens': Sprite launches first-ever global brand platform and refreshes visual identity – Campaign Brief Asia

Think of the last time you had to wait in a seemingly endless line, lost your Wi-Fi connection during a key scene in your favorite show, or took a chance on that extra-spicy dish. Did you surrender to the heat, or keep your cool? Sprite's new global campaign was developed by WPP's Open X, with creat

'Heat Happens': Sprite launches first-ever global brand platform and refreshes visual identity – Campaign Brief

Think of the last time you had to wait in a seemingly endless line, lost your Wi-Fi connection during a key scene in your favorite show, or took a chance on that extra-spicy dish. Did you surrender to the heat, or keep your cool? Sprite's new global campaign was developed by WPP's Open X, with creat

Coca Cola's first Australian alcoholic beverage launches via Hero + McCann

The Coca-Cola Company celebrates perfect contradictions in new Topo Chico Hard Seltzer global launch campaign via HERO + McCann