CMO's top 8 martech stories for the week - 21 April 2022
All the latest martech and adtech news from Calendly, Fulcrum, ActionIQ, Comscore, Instreamatic, DoubleVerify, Owler and Yotpo.
Source: cmo.com.au
📰 Predictive Audiences News
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Comscore, Tremor team to deliver expanded CTV engagement
Bringing privacy-friendly and contextual audience curation to connected TV campaigns, Comscore has inked an agreement with Tremor International to enables adver...
Lee Blickstein Tremor International Predictive Audiences Tremor Video Commerce Signals Jessica La Rosa
Source: rapidtvnews.com
Investegate |Tremor International Announcements | Tremor International: Tremor & Comscore
Investegate announcements from Tremor International, Tremor & Comscore - Programmatic CTV Partnership
Source: investegate.co.uk
Comscore Reports Fourth Quarter 2021 Results
/PRNewswire/ -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today reported financial...
United Kingdom Prnewswire Comscore Inc Exchange Commission Cross Platform Solutions Gray Television Digital Ad Solutions
Source: prnewswire.com
Comscore and L2, Inc. Launch First of Its Kind Cookie-free Audiences Based on Voter Insights
/PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, and L2, Inc., a leading provider of...
Source: prnewswire.com
Comscore and L2, Inc. Launch First of Its Kind Cookie-free Audiences Based on Voter Insights
/PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, and L2, Inc., a leading provider of...
Source: prnewswire.com
Comscore and IHS Markit Partner to Produce Cookie-free Audience Segments that Outperform Cookie-based Behavioral Audiences
/PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is excited to announce that in...
Kao Choua Vue Joe Kyriakoza Jessica Trainor Polk Automotive Solutions Comscore Predictive Audiences Vice President
Source: prnewswire.com
Comscore and IHS Markit Partner to Produce Cookie-free Audience Segments that Outperform Cookie-based Behavioral Audiences
/PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is excited to announce that in...
Kao Choua Vue Joe Kyriakoza Jessica Trainor Polk Automotive Solutions Comscore Predictive Audiences Vice President
Source: prnewswire.com
Comscore partners with Xandr to bring cookie-free CTV audience targeting to the UK and EMEA at scale
Comscore's patent-pending Predictive Audiences solution is now available to Advertisers, Agencies and Publishers in the UK and EMEA through Xandr Curate RESTON, Va., Nov. 23, 2021 /PRNewswire/
United Kingdom Rachel Gantz James Bird Activation Solutions Predictive Audiences Comscore Predictive Audiences
Source: finanznachrichten.de
Comscore Launches Predictive Audiences in Canada
/PRNewswire/ -- With third-party cookie deprecation coming, advertisers and publishers need bold new solutions to ensure that their campaigns continue to reach...
Bryan Segal Predictive Audiences Demand Side Senior Vice President Side Benefits Comscore Activation
Source: prnewswire.com