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Are Super Bundles the Future of Subscription-Based Streaming?

Churn is an unavoidable fact of life for streaming services, and much of the strategic thinking that goes into trying to make SVOD profitable focuses on how to minimise its impact, whether by offering more content, incorporating ad tiers, or entering into various bundling scenarios. So whats working in 2024 and what isnt? Five leading M & E analysts-ESHAPs Evan Shapiro, Ericksons Paul Erickson, Dataxis Ophelie Boucaud, TVREVs Alan Wolk, and Hubs Jon Giegengack-discuss current strategies to ward ...
United States Alan Wolk Jon Giegengack Revry Lashawn Mcghee Starz Rob Collins Evan Shapiro

Are Super Bundles the Future of Subscription-Based Streaming?

Churn is an unavoidable fact of life for streaming services, and much of the strategic thinking that goes into trying to make SVOD profitable focuses on how to minimize its impact, whether by offering more content, incorporating ad tiers, or entering into various bundling scenarios. So whats working in 2024 and what isnt? Five leading M & E analysts-ESHAPs Evan Shapiro, Ericksons Paul Erickson, Dataxis Ophelie Boucaud, TVREVs Alan Wolk, and Hubs Jon Giegengack-discuss current strategies to ward ...
United States Jon Giegengack Revry Lashawn Mcghee Starz Rob Collins Roku Randy Ahn Philo Adam Salmons

How OTT and CTV Platforms Monetize First-Party Data

Is zero-party and first-party data emerging as a new revenue generator for OTT platforms and in the CTV landscape in Europe and the U.S., and when it comes to collecting data for monetization purposes-particularly for addressable TV-where do we draw the line vis a vis consumer privacy? ESHAPs Evan Shapiro and Dataxis TNT Market Analyst Ophelie Boucaud discuss in this clip from Streaming Media Connect.
United States Pete Scott Revry Damian Pelliccione Byron Saltysiak Starz Rob Collins Quickplay Naveen Narayan

Monetizing FAST and OTT with Metadata and User Data

Nothing makes recommendation engines-and every other means of profit-making leverage-go, go, go like data in its many varieties. Metadata in particular is the key to personalizing viewer experiences and optimizing content portfolios. AI plays an ever-greater role in enhancing the metadata quality and improving recommendations. As analysts focused on the M&E industry and insiders at major media companies playing critical strategic roles agree, data is also essential to understanding customer jour...
United States Revry Lashawn Mcghee Eric Berger Paul Erickson Dan Trotta Dina Ibrahim

Leveraging Metadata and User Data for OTT and FAST Monetization

Nothing makes recommendation engines-and every other means of profit-making leverage-go, go, go like data in its many varieties. Metadata in particular is the key to personalizing viewer experiences and optimizing content portfolios. AI plays an ever-greater role in enhancing the metadata quality and improving recommendations. As analysts focused on the M&E industry and insiders at major media companies playing critical strategic roles agree, data is also essential to understanding customer jour...
United States Bethany Atchison Matthew Mcconaughey Revry Lashawn Mcghee Evan Shapiro Quickplay Naveen Narayan

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How to Deliver Resilient Streams at Scale

Guaranteeing a satisfying end user experience, whether youre delivering content live or VOD, requires resiliency, ensuring that the stream doesnt break down regardless of the scale, bursts, or other fluctuations in delivery demands. And the challenges are different for live and VOD, with live proving significantly more challenging in most instances. TAG Video Systems Michael Demb, DAZNs Bob Hannent, and the CDN Alliances Mark de Jong discuss the key challenges and how to address them in this cli...
Michael Demb Bob Hannent Nadine Krefetz Corey Smith Technologie Adam Miller David Hassoun

Metadata and the Battle for Streaming ROI

Whether your game is FAST, AVOD, SVOD, hybrid, or premium or longtail content, leveraging metadata intelligently is a critical component of monetizing your offerings. Warner Bros. Discoverys Dan Trotta, TVREVs Alan Wolk, Vevos Bethany Atchison, Erickson Strategys Paul Erickson, and Chris Pfaff Tech Medias Chris Pfaff break down current and emerging stratagems in this clip from Streaming Media Connect 2023.
United States Revry Lashawn Mcghee Alan Wolk Byron Saltysiak Quickplay Naveen Narayan Pete Scott

How AI Helps Solve Streaming Content Monetization

Much discussion of AI and streaming relates to streamlining and automating workflows, but how content companies can leverage it to personalize their content and target ads more efficiently, among other monetization strategies, is another question the industry is examining closely. Chris Pfaff dives into this question with Vevos Bethany Atchison, Warner Bros. Discoverys Dan Trotta, TVREVs Alan Wolk, and Erickson Strategys Paul Erickson in this clip from Streaming Media Connect 2023.
United States Bethany Atchison Mobeon Mark Alamares Darcy Lorincz Daniel Trotta Ben Ratner

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