3SHARES Rookie P-pop boy group ALAMAT is slated to premiere the music video for their comeback song ‘kasmala’ today, July 15, at 6:00pm. ALAMAT is an 8-member sing-rap-dance boy group with members coming from different regions in the Philippines. Their artistic concept is combining both traditional and modern Filipino cultural elements with Western/global influences in the various facets of their music, including dance, fashion, and iconography. ALAMAT also distinguishes itself as the only P-Pop group that sings and performs in as much as seven (7) Philippine languages: Tagalog, Ilocano, Kapampangan, Bicolano, Waray-Waray, Hiligaynon, and Bisaya. The group also holds the distinction of being the fastest-rising Pinoy act on the Billboard Next Big Sound chart, having debuted at #2 only two weeks after their launch last February.