the reason why the president chose to go to cleveland. associated with sort of the rustbelt, the industrial area. >> exactly. >> done a great job in cleveland led by an organization called jump start and others that have really croat haved i think thousands of new companies just in the past decade to really get things back on track in a variety of different sectors. health care, for example, happens to be an important example. the cleveland kline sick base there had which helps anchor that. each region is different and needs a different approach. the real focus is on expanding and building the entrepreneur eco-systems. everyone knows about silicon valley and if you're a social media in the silicon valley you're doing pretty well. >> but the rest of the country. >> there are a lot of areas that need that kind of attention and that's what we'll try to do in start up, america, and the council is a great team of folks and with the president's support. we have to give him credit. 90 days ago the white house wasn't even engaging with people and they are engaging with people and celebrating the role of entrepreneurship.