they start playing, $1.99 for this cheese and $2.9. >> you need to look at the fine print. >> it th is a problem for developers. it's squeezing out a lot of independent developers now. because the economy has changed and forcing people to give their apps way for free and have in-app purchases to make money. >> so the kardashians are mad that people are exploiting other people for money? >> right. >> is that pretty much the story? >> you got it. >> from a tech perspective, it's simple inside the phone to turn it on so every time you want to make a church, you just have to type in your password. kanye, turn on your password so your 2-year-old is not running up your bill. >> i think kim kardashian is having a hard time feeding her family right now.