is a problem for him. i think the problem is this is what happens when you're losing a campaign. everybody starts griping. you have sort of internal messaging problems. >> john sununu's not griping. from the sound of it he thinks they're doing pretty much all the right things. >> well, sometimes you've got to say what you've got to say. >> i think at the heart of it is a problem that you have a guy who doesn't have a firm set of beliefs. so when he's trying to sound like a conservative, in front of his donors, severely conservative as romney would put it, he sounds almost like a carrick ka cheer and that means his 47% remarks and trying to campaign as limited government guy one day and the next say the attack obama for cutting too much spending. so i think a lot of this problem comes with a lack of having a rooting in any real firm set of beliefs. >> the other thing, tim, we just heard from governor sununu, all this money has been spent on ads to sort of form mitt romney in a way that his own campaign didn't do it, and one of the criticism,