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digitally, a great way to do that is networking. just like you want to do digital branding, go to your linkedin, go to your fans. if you can find one of your fans with branding experience, digital, and likes what you're doing, you have the trifecta. >> she's talking about going international, and what you're talking about makes a lot of sense, and we do it here. how do you get that same experience overseas? do you target specific countries? how do you go forward with that? >> i think that's a really good question. in terms of the networking piece, i think it's important for her to find an individual through linkedin or other resources. i would actually look at, is there already a customer in that market that maybe wants to work with you? if they are already passionate about your product, they can do a good job in figuring out the culture and differences in that geography, but going global and one country at a time is quite challenging. it's an exciting thing. >> let's move up to the next

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