you can even drink the stuff. >> you can try lots of different kinds of edibles. we have chocolates. we have drinks. >> edibles work slower, hit harder, and last longer. old news to medical marijuana patients. but when edibles flooded the recreational market, millions of new customers started to gobble them up. now the demand is so high, manufacturers can't make them fast enough. it's a boom market, and a handful of companies are dominating the shelves. the foremost is dixie brands with their line of pot sodas, dixie elixirs. the man in charge has worked in everything from luxury rv resorts to nightclubs. >> my name is tripp keber. i'm ceo of dixie brands incorporated. this is a 30,000 square foot what we hope to be state of the