DoubleVerify, Roku continue fight against ad fraud schemes :

Following what the streaming firm and the measurement and analytics provider say was their the success in curbing the SmokeScreen fraud scheme, Roku and DoubleV...

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Mark Zagorski , Adam Markey , Dv Fraud Lab , Global , United States , Doubleverify , Oku , Joint Investigation , Treaming , Road Fraud , Schemes , Smokescreen , Onnected Tv , Integrity , Advertising , Ecosystem ,