Stay updated with breaking news from Mark Zagorski. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
.jpg&q=75&v=20170226&c=1)
On a recent trip to Singapore to attend Campaign 360, CEO Mark Zagorski spoke to Campaign about the company's expansion into social-media measurement, retail media, and AI plans.
Retail media exceeds benchmarks on brand suitability, fraud, and engagement, potentially fueling higher-performing ads ...
Business Scoop provides news and views on Business and Markets from New Zealand
News publishers call out stringent brand safety policies at IAB NewFronts. From PR Week
Media Rating Council accreditation is for Video Viewable Impressions and related viewability metrics in connected TV (CTV) environments