Fran O'Sullivan: Jacinda Ardern needs to convert spin into action 16 Mar, 2021 04:16 PM 5 minutes to read The ground shifted from under Jacinda Ardern when she lost close to 25 per cent of her support as preferred prime minister in the One News Colmar Brunton poll this week. Photo / File The ground shifted from under Jacinda Ardern when she lost close to 25 per cent of her support as preferred prime minister in the One News Colmar Brunton poll this week. Photo / File OPINION: The Prime Minister's personal brand has become so intertwined with crises – think the Christchurch terrorist attack which was again memorialised this week - that she has readily been able to capitalise on her