Share this article Share this article NEW YORK, May 10, 2021 /PRNewswire/ -- The global point of purchase packaging market size is expected to reach USD 20.39 billion by 2028 according to a new study conducted by Polaris Market Research. the market is anticipated to register a CAGR of 5.9% from 2021 – 2028. The growth of the market is primarily attributed to the rapidly progressing retail market along with a growing need for having the best affordable market solutions to attract consumers. In addition to this, major retail brands are adopting the point of purchase packaging as a part of their structured marketing strategies, thereby helping the market grow. Furthermore, such packaging solutions offer specific targeting marketing and can be customized as per the customer preference and hence largely preferred by small brands as well.