Got Miles? Michelob ULTRA Launches 'Beer Run' - A First of I

Got Miles? Michelob ULTRA Launches 'Beer Run' - A First of Its Kind Program Allowing Consumers to Trade In Their Hard-Earned Miles for Beer


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NEW YORK, May 12, 2021 /PRNewswire/ -- Summer is around the corner and with the world beginning to reopen, we're getting ready for the return of the post-workout happy hour. Michelob ULTRA, the fastest growing beer in the U.S., is encouraging people to get outdoors and get active, safely, with their go-to fit squad by allowing them to trade their miles for beer.
Michelob ULTRA Beer Run
ULTRA
Beer Run is an unprecedented program that allows people to exchange their miles, push-ups, downwards dogs or any exercise activity for the unmatched experience of grabbing a cold one with friends, post-workout. A relentless champion of living an active, balanced lifestyle, Michelob ULTRA believes workouts are better with others and that it's only worth it if you enjoy it.

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