By Matt Vamplew, Monday Mar 8, 2021 There is an irony to running a mental health startup. You have to be a bit irrational to start a company in the first place, particularly when faced with statistics such as 80 per cent of UK companies fail within their first year, according to the Office for National Statistics. With that rate of failure and amount of effort, stress, uncertainty and sacrifice required to develop a business it’s no wonder 72 per cent of entrepreneurs are directly or indirectly affected by mental health issues – compared to just 48 per cent of non entrepreneurs, according to a study by the National Institute of Mental Health.