>> daddy was organized, he was straightforward, he held people accountable. and jack liked that. >> sometimes in politics you need somebody to be the bad cop. bobby was willing to be the bad cop. >> the charismatic jack, with his enforcer brother bobby, defeats henry cabot lodge to win the senate seat. >> kennedy wins what was one of the biggest upsets in maybe the state's political history. >> it was jack's victory in 1952 that gave kennedy the idea that he, in fact, could win the presidency. >> but if senator kennedy wants to make the white house his own, he needs to follow his father's advice and show the world he has a good woman at his side. this is dell cinema technology