ABC News (NEW YORK) — If you have Instagram or Facebook, you’ve likely run into advertisements on your social media feed for everything from beauty products and clothing to household items from small boutiques. Sometimes, sellers promise a lot at low prices, but for many consumers, it’s hard to tell if those items are worth the buy. Still, with branding and unbeatable prices, it’s often tempting to purchase those products and see for yourself. In October, the Federal Trade Commission revealed an increase in complaints from people who say they lost money purchasing items through some social media ads. The spike in complaints happened at the height of the COVID-19 pandemic, according to the FTC.