Michael Martin of Effect Partners told Pollstar that a group of 300 road managers and 3,000 roadies are participating in a regular calls, organized by new groups like the Touring Professionals Alliance and Tour Production Group to examine their own practices and norms, and his own phone has been ringing continuously as more people seem to have a genuine desire to address the issue of sustainability in touring. “The pandemic has been so hard for our industry, but amazingly, what has happened is with the downtime different players have started working together and talking about the critical intersectional issues of sustainability, wellness and justice,” Martin told Pollstar. “These issues are all connected. Individual companies like Rock-it Cargo and AEG Presents Touring Groups are developing meaningful programs in these areas. And cross industry working groups have been forming. This will continue. Once you learn about these issues, you cannot unlearn them, and therefore you must act.”