Cat Kreidich Named President of ADA Worldwide News Cat Kreidich Named President of ADA Worldwide Warner Music Group (WMG) announced today that highly regarded music leader Cat Kreidich has been promoted to President of ADA Worldwide, WMG’s independent label and artist services arm. Kreidich, who joined ADA as EVP at the end of last year, will be based at the company’s headquarters in New York and report directly to Max Lousada, CEO, Warner Recorded Music. She succeeds Eliah Seton who, after over a decade with WMG, has taken a new role outside the company. Warner’s many touchpoints serving the independent music community will come under Kreidich’s remit, including ADA, the Asylum label, and Level – WMG’s platform for unsigned artists. Kreidich came to ADA from Sony Music and its The Orchard division, where she served for nearly a decade in top commercial, strategic, and operating leadership roles.