Is biometric tech a threat to consumer privacy? Every improvement brings its conditions. Biometric identification — which has brought significant benefits to many self-service kiosks and digital signage — isn't risk-free. As the technology has emerged, so have consumer privacy laws, making it critical for self-service devices to comply with these requirements. Image via iStock.com Every improvement brings its conditions. Biometric identification — which has brought significant benefits to many self-service kiosks and digital signage — isn't risk-free. As the technology has emerged, so have consumer privacy laws, making it critical for self-service devices to comply with these requirements. A panel during the recent Self-Service Innovation Summit made it clear that companies using biometric identification — whether it be fingerprint or facial image capture — can meet customer privacy requirements while offering the technology's benefits.