iTWire Thursday, 10 June 2021 12:11 Cook leads Seismic in APAC Shares Sales and marketing platform provider Seismic has appointed Heather Cook to the role of APAC vice president. "Heather has an impressive record of growing markets within a business, nurturing high-performing teams, and championing diversity," said Seismic co-founder and CEO Doug Winter. "This level of experience, combined with Heather's in-depth understanding of marketing technology buyers and trends will be critical to Seismic's success as we enter the next phase of growth in ANZ and Asia. More importantly, Heather's expertise will immediately add value to our customers transforming their sales and marketing capabilities to thrive in this digital-first world."