Largest Ever Global Promotion of Australian Wine to Launch in April
Wine buyers around the world will be able to discover and connect with Australian wines on a first-of-its-kind virtual platform launching 27 April. Australian Wine Connect presents an entirely new framework for doing business at a time of reduced travel, cancelled trade exhibitions and more emphasis on digital interactivity. The always-on platform offers business-to-business matching services for retailers, on-trade and club customers in the United States of America (USA), Canada, the United Kingdom (UK), Asia and beyond. With over 230 exhibitors registered already and over 1900 wine products, Connect will be a go-to resource for Australian wine over the next 12 months. Trade will be able to conduct business with Australian wine brands in the Expo, as well as Explore and gain Education on Australia’s extraordinary and commercially robust wine scene.