James William Wiseman, 85, of La Grande, Oregon, died peacefully on February 7, 2021. Born in Caldwell, Idaho, on June 20, 1935, to Julia and Gilbert Wiseman, Jim settled in La Grande at a young age. After completing high school, he served in the US Armed Forces 1st Infantry, at Fort Riley Kansas, SP(3). Upon release from active duty and transfer to the US Army Reserve, Jim returned to La Grande and married the love of his life, Joanne Hester Glenn, of Summerville. Together, they moved to Portland where Jim completed his Bachelor of Science at Portland State (1961). Jim and Joanne then returned to La Grande where Jim became the VP of sales at Lynch Motor Co. and later, the owner operator of his own specialty advertising firm, The Merle Company.