Oracle Exposes Largest CTV Ad Fraud Operation Ever : vimarsa

Oracle Exposes Largest CTV Ad Fraud Operation Ever


Oracle Exposes Largest CTV Ad Fraud Operation Ever
'StreamScam' Operation Involved 28.8 Million U.S. Households, Including Approximately 3,600 Apps and 3,400 CTV Devices
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AUSTIN, Texas, Dec. 17, 2020 /PRNewswire/ -- Oracle today announced the discovery of "StreamScam," the largest known connected television (CTV) ad fraud operation exposed ever. The StreamScam operation exploited flaws in CTV ad serving technology to fool advertisers into paying for ads that were never delivered to households. The operation spoofed more than 28.8 million U.S. valid household IP addresses, including approximately 3,600 apps and 3,400 unique CTV device models. The usage of valid household IP addresses demonstrates the sophistication of StreamScam compared to previous CTV ad fraud operations. By comparison, the largest prior CTV ad fraud operation had been ICEBUCKET, which involved two million spoofed household IP addresses, 300 app IDs, and 1,000 CTV device IDs.

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