Proof Drinks expands global presence
9th June, 2021 by Kate Malczewski
UK distributor Proof Drinks has launched in the Australian market, with an eye to further international expansion.
Proof Drinks has opened a distribution branch in Australia
The Australian branch is a joint venture between Paul Ferguson and James McDermott, owners of Proof Drinks, and spirits industry veterans Drew Doty and Craig Dearden, who will lead the new operation as managing director and operations director, respectively.
“We have been looking to launch in Australia for a number of years, however, we needed the right partners,” commented McDermott.
“Craig and Drew offer a wealth of experience to ensure the brands in the Proof Australia portfolio grow effectively.”