Furniture World News By Nic Ledoux on 3/1/2021 Steinreich Communications Group, Inc., an international public relations firm based here, has appointed Jane Chero, who headed the day-to-day operations of Home Furnishings Business Magazine, as its Senior Vice President and leader of its Home Furnishings Practice. In her new role, Chero will oversee the operations of the industry-leading public relations firm’s Home Furnishings team and work for its clients in all aspects of the industry, fully tapping into her decades of experience in developing effective programs in communications, marketing, advertising, media relations, brand development, community outreach and public relations. While with Home Furnishings Business, she oversaw the day-to-day operations of the magazine, its custom publishing division and its digital media properties, including marketing and communications initiatives, digital and print production, and audience development efforts. She planned communication strategies that promoted the magazine’s products and services, and was responsible for the vision, strategy and implementation of digital marketing campaigns, and for collateral materials that promoted Home Furnishings Business’ overall business objectives.