Chuck Barney East Bay Times DONâT MISS: Shark Week â One of TVâs biggest summer events â the oceanic Super Bowl, if you will â returns for its 33rd year and runs from July 11-18. Organizers promise 45 hours of see-worthy programming with âbigger sharks and record-breaking breaches,â along with a celebrity guest list that includes Tiffany Haddish, Brad Paisley, JB Smoove, William Shatner, Snoop Dogg, Ian Ziering, Tara Reid and more. Things kick off with âCrikey! Itâs Shark Weekâ as Robert Irwin attempts to figure out which fierce predator reigns supreme â crocs or great whites? (8 p.m. Sunday, Discovery Channel; Consult listings for other programming on Discovery and discovery+).