>> there is so much brand loyalty among iphone fans. there was about a year ago when apple last released its last device, the iphone 5. that sold around 5 million units. they're expecting the 5s to sell around 7 million units. this is the first time that apple has released two devices in one go. and in several different colors. guys? >> zain, can you get it online? do you have to wait in those lines for hours? >> course you can. >> yeah, people are waiting in line for hours here. it's not as bad as the flagship store on fifth avenue. this line they're waiting several hours right now. >> zain, thank you. >> way too lazy to do that. there's a new operating system out too for the iphone. >> wait a little while, you'll get it next week. >> i admire their persistence. there's a lot of this by the way on cnnmoney.com. a lot of the information and all the good stuff like that. >> i'm going to hang on to mine. this is all right. >> my daughter wants this one. i might end up getting a new