business? >> oh, yes. >> did you feel betrayed? >> of course, no one likes to be lied to. >> were you advising him? >> no, but i contacted him. i have to talk about it on cnn. oh, it's all untrue. same thing he said to everybody. >> the same thing with lance armstrong and me. he lied to me in two interviews. somehow more personal and stinging when it's not just somebody on tv saying it. here's the thing, let's say you were advising him after he came clean, which he did not initially when he did with you. would you advise him to do a tv interview. ten minutes he's off and puts it behind him. when you do a print interview, you give all the power to the writer to frame it as he sees fit. >> either way, i would say no edits. in other words, when you give the power of the pen to someone else, they can cut it as they see fit. i'll give you ten minutes. if you use eight, the deal is